LinkedIn Ads · Small businesses · UK & eligible markets

LinkedIn Ads in the UK.
Reach the right decision-makers.

We help UK service businesses reach the right decision-makers on LinkedIn. We connect your expertise with a professional audience and a contact journey suited to your sales cycle.

Let’s discuss your campaigns Our support

An account in your nameAd budget shown separatelyEnquiries tracked

4.6/5

7 customers reviews · Read their feedback

THE GOSOCIAL JOURNEY

LinkedIn Ads · 3 connected steps.

Reach decision-makersB2B expertise

LinkedIn Ads

LinkedIn Ads · preview

Your business
Sponsored · your next step

Your expertise.
Their next step.A business need. A practical solution.

Discover your offer↗

Fictional example · simplified illustration

A clear next step. An organised follow-up.

Create an opportunityA business enquiry

Support the decisionFollow-up & appointments

They trusted us with their project.

A connected journey

Targeting a job title is not enough. Address the problem it faces.

We define target profiles, then tailor the message to their challenges. Targeting can use roles, industries and companies, according to available options. Tests focus on the offer as well as the ads.

Assess this channel’s potential

Channels to choose together

Sponsored content in the feed
Lead Gen Forms or a dedicated page
Conversion tracking and CRM connection within the agreed scope

A completed form is not automatically a qualified lead. Together, we track appointments, opportunities and conversation quality to interpret results.

Our method

A prepared launch. Decisions explained.

We connect LinkedIn Ads to your B2B offer, tracking and sales follow-up. Together, we define the offer, goals and resources before launching campaigns.

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Understand

Account audit, offer analysis and market review. We identify the useful action and the conditions needed for a test.

Build & launch

Prepare audiences, creative and tracking. You approve the key elements and budget before going live.

Measure & improve

Testing, spend monitoring and regular reporting. Your feedback on leads helps us adjust the setup.

ONE-OFF SETUP

Setup Package

250 GBP

One payment · establish the foundations for launch.

LinkedIn Ads account and access setup
Acquisition strategy and initial structure
Tracking plan with LinkedIn Insight Tag and conversion tracking, as agreed in the quote
Events and audiences suited to your website
Documentation of the tracking installed

Prepare my launch

Monthly management, ad spend, licences and any hosting are charged separately.

MONTHLY SUPPORT

Management Package

290 GBP / month

UK fees in GBP: fixed management of 290 GBP per month and initial setup of 250 GBP when required. Advertising spend is separate.

Campaign audit and creation or restructuring
Audience development and creative testing
Ad and budget optimisation
Support from a LinkedIn Ads specialist and WhatsApp discussions
Monthly report and recommendations

Discuss my campaigns

Setup is added only if needed, after approval of the quote.

UK fees in GBP: fixed management of 290 GBP per month and initial setup of 250 GBP when required. Advertising spend is separate.

From click to appointment

The campaign attracts. Your follow-up converts.

A clear website and organised CRM help you handle every enquiry. GoSocial can connect forms, sources and follow-ups according to your tools and available integrations.

Your team stays in charge of calls, advice and closing sales. Together, we review lead quality to improve acquisition.

Website design & development Discuss my CRM

Discover our work

Different businesses. Practical projects.

Explore available case studies and services delivered for GoSocial customers. Each project explains its context and available data.

Explore our work →

YOUR BUSINESS, YOUR STRATEGY

Campaigns built for your industry.

Reach the right people in companies suited to your offer. Here are approaches tailored to different B2B industries.

Scroll to find your industry

Explore our approach by industry

01 / Consulting & professional practices

Meet the right decision-makers.

Present specific expertise to roles and companies relevant to your offer.

The key point

Offer a useful appointment, then qualify the need.

02 / Software & IT services

Generate demo requests.

Highlight a use case, demonstration or resource linked to your prospects’ challenges.

The key point

Qualify the role, company size and project before the demo.

03 / Professional training

Reach training managers.

Present your programmes to relevant HR managers, business leaders and teams.

The key point

Distinguish individual interest from a genuine company training project.

04 / HR & recruitment services

Start B2B conversations.

Explain your approach and specialisms to companies suited to your market.

The key point

Track opportunities and appointments in a clear pipeline.

05 / Industry & B2B suppliers

Attract business projects.

Present your capabilities, solutions and practical applications for your target industries.

The key point

Qualify volumes, timelines and project requirements.

06 / Commercial property

Identify company projects.

Promote your offices, premises or property services to relevant decision-makers.

The key point

Clarify floor area, location and timing before a conversation.

These examples illustrate our approach. Messages and targeting are adapted to your offer and your industry’s advertising rules.

YOUR BUDGET IN A FEW SECONDS

Calculate your investment.

A fee calculation with launch costs shown separately. Together, we will define the budget suited to your market.

How much would you like to spend on adverts?

Monthly ad budget · GBP

Quick adjustment · GBP 0 to 50,000

Add initial setup if needed

The calculator applies the published scale before any taxes. Amounts are rounded in the selected currency. Setup is added only if needed, after approval of the quote.

Your estimate

Budget paid to LinkedIn1,000 GBP

Fixed management fee290 GBP

Monthly total1,290 GBP

One-off setup0 GBP

First month, with selected options

1,290 GBP

Indicative estimate. The quote confirms requirements and terms.

Review my project with GoSocial

Explore my budget’s potential

YOUR STARTING POINT

Which approach suits your business?

Choose your goal and current situation. An initial recommendation appears here, with no form or contact details required.

01What would you like to achieve?

02Where are you today?

Change your answers to compare approaches.

YOUR RECOMMENDATION

Two answers. A clearer direction.

Select both options to see what we recommend working on first.

An initial direction, to refine together during your free consultation.

Your questions

Before launching LinkedIn Ads.

The right channel depends on your audience, offer and ability to follow up on enquiries.

Is LinkedIn Ads suitable for a small business?

Yes, if the B2B offer, customer value and test budget align. For a very local consumer business, another channel may be more suitable.

Do you handle the sales?

We prepare campaigns and enquiry tracking. Your team remains responsible for calls, sales qualification and closing deals.

What budget should I plan for a launch?

We define a test budget after reviewing your goal, market and available content. The quote separates ad spend, fees and any creative services.

Do you guarantee a number of customers?

No. Results depend on your market, creative, landing page and sales follow-up. We agree useful measures and analyse results to decide the next steps.

A CONNECTED ECOSYSTEM

Our technology partners.

Complementary platforms to build, promote and grow your digital presence.

CLIENT TESTIMONIALS

Trust is built every day.

Feedback shared by customers who have worked with GoSocial.

The entire GoSocial team has been phenomenal. They respond quickly and are incredibly helpful.

Manar BDental practice

I would like to thank the digital marketing agency for their excellent work. Thanks to their social media strategy, my beauty salon now attracts more customers.

Fouad ElBeauty salon

GoSocial has been a valuable partner for our cleaning company. Their expertise helped us expand our customer base and develop our brand.

Saad BCleaning service

“As a doctor, I greatly appreciate the digital marketing agency’s effectiveness in promoting my medical services.”

Omar LDoctor

“Their results are incredible. My sales have increased and my online visibility has improved. I highly recommend them to anyone who wants to grow their business.”

AliEntrepreneur

I was impressed by GoSocial’s impact on our digital campaigns. Their tangible lead generation results convinced us that we had chosen the right marketing partner.

Isaac RMarketing manager

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LinkedIn Ads: your UK project.

For your UK project, we agree the regions you serve, the audience, content languages and the tools to connect. We plan content in British English and agree the areas you serve. Work and approvals happen remotely with your team; enquiries, appointments and completed sales are measured separately.

YOUR BUDGET · YOUR ENQUIRIES · YOUR PROFITABILITY

Estimate your LinkedIn Ads return on investment.

How many enquiries could your budget generate? Test a cost per enquiry, your customer conversion rate and average profit. The calculation includes the LinkedIn Ads budget and our fees.

Ad budget · GBP / monthCost-per-enquiry assumption

Understand the assumptions

Example values for testing a LinkedIn Ads scenario, to replace with your data. These amounts are not measured average costs for this platform. Actual costs may be lower or higher depending on your offer, market, creative and the quality of enquiries sought. Adapt the scenario to your business.

Example: 20% means 2 customers for every 10 enquiries. Adjust this rate to your sales follow-up.

An enquiry is a request through a form or message, not a sale. Profit per customer is the amount billed minus the costs of your service or product, before advertising and fees.

Why calculate cost per enquiry rather than CPC?

An inexpensive click does not guarantee a useful enquiry. For a small service business, cost per enquiry connects the budget directly to requests received. We then measure it in your campaigns and compare it with enquiry quality and completed sales.

Enquiries = media budget ÷ cost per enquiry. Customers = enquiries × conversion rate. Replace assumptions with actual data as soon as it is available; this is not a forecast by industry or country.

Estimated cost per enquiry · GBP

Average profit per customer · GBP

Enquiries converted into customers · %

YOUR SCENARIO · COSTS INCLUDED

—estimated return on investment

Estimated enquiries50

Estimated customers · 20 % of leads10

Estimated total cost per customer510 GBP

Profit before advertising & management—

Profit after advertising & GoSocial—

Budget paid to LinkedIn Ads1,000 GBP

GoSocial management 290 GBP290 GBP

Total budget needed per month1,290 GBP

Your break-even pointEnter your profit per customerCustomers needed to cover advertising spend and GoSocial management. Setup and additional costs are separate.

Calculation and fee details

ROI = (profit generated − total cost) ÷ total cost × 100. The total includes LinkedIn Ads and our monthly management. Any GBP 250 setup is one-off, separate and confirmed in the quote. Amounts are before any applicable taxes. Other expenses must be included in your profit per customer.

Refine my budget with GoSocial

A simulation to give you a starting point.

Limitations of this estimate

Cost per enquiry and the sales rate are adjustable assumptions. Actual results may be substantially higher or lower depending on your offer, creative, audience and follow-up. This simulation is neither a personalised forecast nor a guarantee of results.

Our optimisation and your follow-up make the difference. GoSocial works on creative, audiences and budgets to improve enquiry quality. Your response speed, the quality of conversations and follow-ups help turn enquiries into customers.

Let’s talk about your next step

Your project deserves
a plan that
works.

Book a 30-minute conversation. We’ll discuss your business, what you already have and the next useful step.

Book a call Call · 0708 077 087 Message us on WhatsApp

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LinkedIn Ads in the UK.
Reach the right decision-makers.