Understand
Account audit, offer analysis and market review. We identify the useful action and the conditions needed for a test.
Microsoft Ads · Small businesses · UK & eligible markets
Microsoft Ads in the UK.
Be found beyond Google.
We help UK businesses reach searches on Bing and eligible placements in the Microsoft Advertising network. A complementary channel, chosen according to your market and available search volume.
An account in your nameAd budget shown separatelyEnquiries tracked
THE GOSOCIAL JOURNEY
Microsoft Ads · 3 connected steps.
01
Get foundA relevant search
Microsoft Ads
Microsoft Ads · preview
Ad · your-business.ae
Your service. A team ready to listen.
Discover your solution and talk to our team.
Services · Contact · Appointments
Fictional example · simplified illustration
A clear next step. An organised follow-up.
02
Receive an enquiryA clear offer
03
Follow up with the leadFrom enquiry to appointment
They trusted us with their project.
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A connected journey
A real Microsoft strategy. Beyond a simple copy.
Importing from Google Ads can provide a starting point. We then review budgets, bids, locations, ads and conversion goals. Delivery settings and observed searches are checked to adapt the campaign to the network.
Assess this channel’s potentialChannels to choose together
- Search ads on Bing
- Extensions suited to your goal
- Enquiry tracking with UET, according to your website
Available formats and placements depend on the country and account. We prioritise qualified enquiries over promises of cheaper clicks.
Our method
A prepared launch. Decisions explained.
We connect Microsoft Ads to your business goals, tracking and follow-up. Together, we define the offer, goals and resources before launching campaigns.
Swipe to explore more →
Build & launch
Prepare audiences, creative and tracking. You approve the key elements and budget before going live.
Measure & improve
Testing, spend monitoring and regular reporting. Your feedback on leads helps us adjust the setup.
From click to appointment
The campaign attracts. Your follow-up converts.
A clear website and organised CRM help you handle every enquiry. GoSocial can connect forms, sources and follow-ups according to your tools and available integrations.
Your team stays in charge of calls, advice and closing sales. Together, we review lead quality to improve acquisition.
Discover our work
Different businesses. Practical projects.
Explore available case studies and services delivered for GoSocial customers. Each project explains its context and available data.
Explore our work →YOUR BUSINESS, YOUR STRATEGY
Campaigns built for your industry.
Your customers do not all search for the same thing. We tailor ads, pages and follow-up to the enquiries that matter to your business.
Scroll to find your industryExplore our approach by industry
01 / Law firms
Enquiries related to your specialism.
Highlight your areas of practice and location to reach people looking for legal support.
The key point
A clear appointment process, with initial screening of enquiries.
02 / Clinics & medical practices
Make booking an appointment easier.
Present your services, availability and location to people searching for a practitioner.
The key point
Track calls and appointments, with messages adapted to your industry’s rules.
03 / Estate agencies
Attract the right property enquiries.
Separate buying, renting and valuation searches by neighbourhood and the properties you offer.
The key point
Qualify the budget, location and project timeline before the appointment.
04 / Renovation & construction
Receive targeted quote requests.
Reach searches for your trades: renovation, air conditioning, joinery or fit-outs, within your service area.
The key point
A form that captures the requirements and site location.
05 / Automotive & windscreen services
Be visible when you are needed.
Reach drivers looking for repairs, windscreen replacement or a nearby automotive service.
The key point
Simple calls and bookings, matched to your opening hours and capacity.
06 / SMEs & B2B services
Connect with the right businesses.
Promote a specific offer: IT, consulting, outsourcing or business services.
The key point
Qualify the company’s size and needs, then organise follow-up in your CRM.
07 / Schools & training centres
Turn searches into enrolments.
Highlight your programmes, languages taught and upcoming sessions to relevant applicants.
The key point
Information requests, followed up through to an appointment or enrolment.
08 / Hotels & tourism
Encourage direct bookings.
Present your accommodation or experience to travellers planning their stay, by destination and season.
The key point
Measure enquiries and bookings, with a page suited to the stay being searched for.
09 / Online shops
Connect your ads to your products.
Structure your Search and Shopping campaigns around your catalogue, stock and product margins.
The key point
Track purchases and actual profitability, beyond the number of clicks.
These examples illustrate our approach. Messages and targeting are adapted to your offer and your industry’s advertising rules.
YOUR BUDGET IN A FEW SECONDS
Calculate your investment.
A fee calculation with launch costs shown separately. Together, we will define the budget suited to your market.
How much would you like to spend on adverts?
The calculator applies the published scale before any taxes. Amounts are rounded in the selected currency. Setup is added only if needed, after approval of the quote.
Your estimate
Budget paid to Microsoft1,000 GBP
Fixed management fee290 GBP
Monthly total1,290 GBP
One-off setup0 GBP
First month, with selected options
1,290 GBP
Indicative estimate. The quote confirms requirements and terms.
Review my project with GoSocialYOUR STARTING POINT
Which approach suits your business?
Choose your goal and current situation. An initial recommendation appears here, with no form or contact details required.
Change your answers to compare approaches.
YOUR RECOMMENDATION
Two answers. A clearer direction.
Select both options to see what we recommend working on first.
Discuss my project An initial direction, to refine together during your free consultation.Your questions
Before launching Microsoft Ads.
The right channel depends on your audience, offer and ability to follow up on enquiries.
Does Microsoft Ads replace Google Ads?
Most often, it complements your acquisition strategy. The choice depends on search volume and cost per lead in your market, beyond clicks alone.
Can you reuse my Google campaigns?
Yes, importing can speed up preparation. We audit settings and ads after the import before approving delivery.
What budget should I plan for a launch?
We define a test budget after reviewing your goal, market and available content. The quote separates ad spend, fees and any creative services.
Do you guarantee a number of customers?
No. Results depend on your market, creative, landing page and sales follow-up. We agree useful measures and analyse results to decide the next steps.
A CONNECTED ECOSYSTEM
Our technology partners.
Complementary platforms to build, promote and grow your digital presence.
Microsoft Ads: your UK project.
For your UK project, we agree the regions you serve, the audience, content languages and the tools to connect. We plan content in British English and agree the areas you serve. Work and approvals happen remotely with your team; enquiries, appointments and completed sales are measured separately.
Let’s talk about your next stepYour project deserves
Your project deserves
a plan that
works.
Book a 30-minute conversation. We’ll discuss your business, what you already have and the next useful step.
Prefer to write? Email our team is also available.
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