FACEBOOK & INSTAGRAM ADS · SMALL BUSINESSES · US

Meta Ads in the US.
Reach the right people.

We agree the states or metropolitan areas you serve, use American English and align reporting and follow-up with your team’s time zone. Advertising spend stays in your own account; our management fee is separate.

Your Facebook Ads partner for the US, creating ads that encourage people to contact you. GoSocial creates and optimizes your Facebook and Instagram campaigns to present your offer, generate inquiries and measure what matters to your business.

Clients trust us
THE GOSOCIAL JOURNEY
Meta Ads · 3 connected steps.
01
Capture attentionFacebook & Instagram
A clear next step. An organized follow-up.
02
Start the conversationA real inquiry
03
Follow up at the right momentYour team takes over
They trusted us with their project.
Legal Cover
OuiGlass
Machaussure.ma
Riad Monceau
British Academy School Marrakech
Nevy’s LanguageRapid Pare-Brise Saint-NazaireDFM Clinic Casablanca
Clear budgetingAd spend and fees shown separately
An account in your nameYou keep access
Practical trackingCalls, forms and appointments
YOUR BUSINESS, YOUR STRATEGY

From attention to useful inquiries.

Les personnes qui découvrent votre annonce ne vous cherchent pas toujours encore. Le bon message, une offre claire et une prise de contact simple permettent d’ouvrir la conversation.

01 / PRACTICES & INDEPENDENT PROFESSIONALS

Showcase your expertise.

Médecins, avocats et autres professionnels : présenter vos prestations et votre zone d’intervention avec des messages adaptés aux règles de votre métier et aux politiques publicitaires de Meta.

02 / PROPERTY

Donner envie de se projeter.

Agences et entreprises immobilières : valoriser vos biens et votre accompagnement, puis recueillir les demandes et organizer les visites. Le ciblage respecte les restrictions applicables à votre campagne.

03 / SMALL SERVICE BUSINESSES

Créer la première conversation.

Mettre en avant le problème que vous résolvez, tester différentes créations et guider les prospects vers un formulaire, un message ou un rendez-vous.

OUR APPROACH

A clear direction. Regular improvements.

We start with your business reality: what you sell, where you operate and what makes an inquiry worthwhile for you.

Swipe to explore more →

01 / UNDERSTAND

Your offer and your market

Review your goals, competitors, pages and existing account.

02 / BUILD

Targeted campaigns

Goals, audiences, placements and creative organized around your offer.

03 / MEASURE

Meaningful actions

Track forms, messages or conversions, and discuss the quality of the leads received.

04 / IMPROVE

Decisions you can understand

Test messaging and creative, adjust budgets and use a monthly report to decide the next actions.

THE RIGHT CHANNELS

Facebook or Instagram: the format follows your goal.

A Meta Ads campaign goes beyond boosting a post. We choose the goal, creative and customer journey suited to your offer and your capacity to handle inquiries.

Understand Facebook campaign optimization

Facebook & Instagram feeds

Images and carousels to present your service, strengths and an offer worth noticing.

Stories & Reels

Videos designed for mobile to explain, demonstrate and encourage the next step.

Forms & messages

Make it easy to request information and ask the right questions to qualify leads.

Remarketing

Reach people who have interacted with your business again, where available data and applicable rules allow.

ONE-OFF SETUP

Setup Package

250 USD

One payment · establish the foundations for launch.

  • Meta ad account and access setup
  • Acquisition strategy and initial structure
  • Tracking plan with Meta Pixel and Conversions API, as agreed in the quote
  • Events and audiences suited to your website
  • Documentation of the tracking installed
Prepare my launch

Monthly management, ad spend, licences and any hosting are charged separately.

MONTHLY SUPPORT

Management Package

290 USD / month

US fees in USD: fixed management of 290 USD per month and initial setup of 250 USD when required. Advertising spend is separate.

  • Campaign audit and creation or restructuring
  • Audience development and creative testing
  • Ad and budget optimization
  • Support from a Meta Ads specialist and WhatsApp discussions
  • Monthly report and recommendations
Discuss my campaigns

Setup is added only if needed, after approval of the quote.

US fees in USD: fixed management of 290 USD per month and initial setup of 250 USD when required. Advertising spend is separate.

YOUR BUDGET IN A FEW SECONDS

Calculate your investment.

A fee calculation with launch costs shown separately. Together, we will define the budget suited to your market.

How much would you like to spend on adverts?

The calculator applies the published scale before any taxes. Amounts are rounded in the selected currency. Setup is added only if needed, after approval of the quote.

Your estimate

Budget paid to Meta1,000 USD
Fixed management fee290 USD
Monthly total1,290 USD
One-off setup0 USD

First month, with selected options

1,290 USD

Indicative estimate. The quote confirms requirements and terms.

Review my project with GoSocial

Explore my budget’s potential

YOUR BUSINESS, YOUR STRATEGY

Campaigns built for your industry.

Your future customers discover your offer in their feeds. We adapt the creative, messaging and contact journey to your business.

Scroll to find your industry
Explore our approach by industry
01 / Law firms

Showcase your expertise.

Present your areas of practice with clear content and an offer for an initial conversation.

The key point

Enquiries to qualify, with messages adapted to your profession’s rules.

02 / Clinics & medical practices

Present your practice with confidence.

Show your team, premises and services through informative creative.

The key point

Messages without promises of medical outcomes or targeting based on health data.

03 / Estate agencies

Help people discover your properties.

Videos, tours and carousels to present properties and neighbourhoods to audiences in your market.

The key point

Qualify the budget and project before arranging a viewing.

04 / Renovation & fit-outs

Show what you can achieve.

Present your work, materials and approach to encourage quote requests.

The key point

Capture the project type, location and timeline in the form.

05 / Automotive & windscreen services

Make your offer visible locally.

Simple creative to explain your services and encourage inquiries in your area.

The key point

Make it easy to move from inquiry to appointment, according to your capacity.

06 / Small service businesses

Explain your value in seconds.

Show the need, your solution and a concrete reason to contact you.

The key point

Measure useful inquiries and organize follow-ups in your CRM.

07 / Schools & training

Help people discover your programmes.

Present courses, formats and upcoming sessions with content suited to applicants.

The key point

Respond quickly to inquiries and follow the journey through to enrolment.

08 / Hotels & tourism

Inspire people to plan a stay.

Images and videos to showcase your location, experience and seasonal offers.

The key point

A simple page to check availability and enquire about or book a stay.

09 / Online shops

Turn discovery into purchases.

Test different creative and selling points according to your catalogue, stock and offers.

The key point

Connect purchases to budget and margin, beyond the number of clicks.

These examples illustrate our approach. Messages and targeting are adapted to your offer and your industry’s advertising rules.

YOUR STARTING POINT

Which approach suits your business?

Choose your goal and current situation. An initial recommendation appears here, with no form or contact details required.

Change your answers to compare approaches.

YOUR RECOMMENDATION

Two answers. A clearer direction.

Select both options to see what we recommend working on first.

An initial direction, to refine together during your free consultation.
BEFORE YOU START

Your Facebook Ads questions.

Points to clarify before investing in Facebook and Instagram ads in the US.

Let’s discuss your situation
What budget should I plan for a Facebook Ads campaign in the US?

Allow for the budget paid to Meta, management fees and setup if needed. The right budget depends on your location, offer and goals. Management starts at USD 290per month, plus the variable fee shown in our scale. The simulator lets you explore different scenarios.

Is the Setup Package mandatory with management?

No. We review your account, access and existing tracking. If initial setup is needed, its scope and USD 250fee are confirmed in the quote before launch.

Does Facebook Ads also include Instagram?

Yes, we can manage Facebook and Instagram campaigns through Meta Ads Manager. Placements and creative are chosen according to your goal, content and test results.

What is included in campaign management?

Campaign audits or creation, audience and ad development, regular optimization, WhatsApp discussions and a monthly report. Video production, photography, landing pages, licences and any additional tools are scoped separately in the quote.

How do you measure lead quality?

We track generated inquiries and compare them with your feedback: needs, location, relevance and completed sales. A form submission or message does not guarantee a customer. Cost per lead, cost per customer and profitability are more useful than clicks alone.

Do I need a landing page to launch Meta Ads?

Not always: instant forms or messages can suit some goals. A landing page can help explain a service and make booking an appointment easier. We choose the journey according to your offer and how you handle inquiries.

TAKE IT FURTHER

A connected journey, beyond the ad.

A CONNECTED ECOSYSTEM

Our technology partners.

Complementary platforms to build, promote and grow your digital presence.

Meta Business Partners
Google Partner
Shopify
TikTok

Remote delivery. A clear working plan.

We plan around the states and metropolitan areas your business actually serves, the languages your customers use and how your team handles inquiries. Campaign interactions and form submissions are measured separately from sales.

Explore real projects.

See our work in context. Each case study identifies the customer’s market, the services delivered and the supporting data.

UNITED ARAB EMIRATES · LEGAL SERVICES

Legal Cover

A journey connecting a website, Google Ads, Meta Ads and GoHighLevel CRM to organize inquiry follow-up.

View the project and data
CANADA & UNITED STATES · LANGUAGE LEARNING

Nevy’s Language

French-language Meta campaigns and lead forms, documented by historical account screenshots.

View the project and data

Each case covers a specific client and period. Historical results do not predict the outcome of your project.

YOUR BUDGET · YOUR ENQUIRIES · YOUR PROFITABILITY

Estimate your Meta Ads return on investment.

How many inquiries could your budget generate? Test a cost per inquiry, your customer conversion rate and average profit. The calculation includes the Meta Ads budget and our fees.

Understand the assumptions

Example values for testing a Meta Ads scenario, to replace with your data. These amounts are not measured average costs for this platform. Actual costs may be lower or higher depending on your offer, market, creative and the quality of inquiries sought. Adapt the scenario to your business.

Example: 20% means 2 customers for every 10 inquiries. Adjust this rate to your sales follow-up.

An inquiry is a request through a form or message, not a sale. Profit per customer is the amount billed minus the costs of your service or product, before advertising and fees.

Why calculate cost per inquiry rather than CPC?

An inexpensive click does not guarantee a useful inquiry. For a small service business, cost per inquiry connects the budget directly to requests received. We then measure it in your campaigns and compare it with inquiry quality and completed sales.

Enquiries = media budget ÷ cost per inquiry. Customers = inquiries × conversion rate. Replace assumptions with actual data as soon as it is available; this is not a forecast by industry or country.

YOUR SCENARIO · COSTS INCLUDED
—estimated return on investment
Estimated inquiries50
Estimated customers · 20 % of leads10
Estimated total cost per customer510 USD
Profit before advertising & management—
Profit after advertising & GoSocial—
Budget paid to Meta Ads1,000 USD
GoSocial management 290 USD290 USD
Total budget needed per month1,290 USD
Your break-even pointEnter your profit per customerCustomers needed to cover advertising spend and GoSocial management. Setup and additional costs are separate.
Calculation and fee details

ROI = (profit generated − total cost) ÷ total cost × 100. The total includes Meta Ads and our monthly management. Any USD 250 setup is one-off, separate and confirmed in the quote. Amounts are before any applicable taxes. Other expenses must be included in your profit per customer.

Refine my budget with GoSocial
A simulation to give you a starting point.
Limitations of this estimate

Cost per inquiry and the sales rate are adjustable assumptions. Actual results may be substantially higher or lower depending on your offer, creative, audience and follow-up. This simulation is neither a personalized forecast nor a guarantee of results.

Our optimization and your follow-up make the difference. GoSocial works on creative, audiences and budgets to improve inquiry quality. Your response speed, the quality of conversations and follow-ups help turn inquiries into customers.

Let’s talk about your next step

Your project deserves
a plan that
works.

Book a 30-minute conversation. We’ll discuss your business, what you already have and the next useful step.

Prefer to write? Email our team is also available.

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